Events are a Video Content Gold Mine

Events are a Video Content Gold Mine

Video is the 2018 darling of content marketing. And judging by the stats, it’s no wonder why: 75% of executives watch work-related videos at least once a week; 65% then go on to visit the vendor’s website Add video to your email and boost click-through rates by 200-300% Include video…
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Prove the Value of Audio Visual

Prove the Value of Audio Visual

As we’ve said before, Audio Visual technology allows you to turn up the volume so seamlessly attendees will be impressed and may not even know precisely why. And therein lies the rub when it comes to proving the value of what’s often the 2nd most significant cost of your event…
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Six Critical Questions to ask your Event Production Company

Six Critical Questions to ask your Event Production Company

From multi-day events with thousands of attendees to 2-hour global all-hands meetings, every event has a long list of creative and technical details that must be perfectly orchestrated to create a memorable attendee experience. Professional event producers are the event jacks-of-all-trades that have been there and done that, from negotiating…
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Motivation!  Let’s do it.

Motivation! Let’s do it.

Event Pros are energizer bunnies! We’re on the go what seems like 24/7, often jet-setting around the globe, and deadlines are looming daily. So what happens when we hit a day (or week, or month) where “it” is just not happening? You know the feeling. That spark that usually gets…
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7 Big Take-Aways from EventTech 2017

7 Big Take-Aways from EventTech 2017

EventTech 2017 Overview We’ve wanted to check out EVENTtech by EventMarketer for a few years now. With more clients interested in event technology than ever before, we decided this was the year, packed up the troops, and headed to Las Vegas for the show! The first thing to know is…
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