The Fantastic Attendee Experience ‘Five Principles’ Checklist

Google ‘attendee experience’ and you’ll get over 11 million results in less than a second. Do it (after you read this brief article); you’ll find some great advice out there! At the base of it all are five principles we use as a checklist when we work with our clients on building an event experience: Attendee Perspective, Ease of Experience, Opportunities for Connection, The Wow Factor (aka - Uniqueness), and Immersion. How will attendees view this? Run everything you do through the eyes of your attendees. At the very least, keep yourselves honest…

Play for Keeps with the Ultimate Client Experience

Ask anyone at AVT what Client Experience means and you’ll get the same answer: ‘Everything.’ After all, we were founded 30 years ago with a mission to provide the kind of service our leader expected - but never received - from vendors in Audio Visual management at hotels. As we’ve grown and expanded our services to meet client needs over the years, our focus on white glove client experience has never wavered. It’s resulted in 90% of our clients working with us on a repeat, and often long-term, basis. Here’s what we do…

2018 is the Year of Interactive B2B Events – Here’s What You Need to Know

OK, hear us out. Maybe this sounds like a ‘duh’; you’ve been reading about engagement and interactivity for years right? You may have even incorporated an element or two. But ask yourself this - how much time is still spent at your conference with staff and sponsors conveying a message to the audience? 50, 60, 75%+? You always save time for Q&A at the end, you say? Keep reading… there are amazing things out there for 2018! The time has come for all Event Profs to stand up and make sure their B2B…

7 Big Take-Aways from EventTech 2017

EventTech 2017 Overview We’ve wanted to check out EVENTtech by EventMarketer for a few years now. With more clients interested in event technology than ever before, we decided this was the year, packed up the troops, and headed to Las Vegas for the show! The first thing to know is despite the name and some very cool tech on display, this show is for marketers. It’s an experiential marketing-focused event through and through, with a side of #eventtech. Most attendees seemed to be in-house and agency marketing professionals (in fact, it says in…

Top 5 Reasons to Go Independent over ‘In-House’

Good ole AV and production - the unsung heroes of events. When things go according to plan, your bosses/clients and the audience will never realize the impact things like lighting, sound, event flow, and the hundred other little production details have. When one or more of these things are off, however, the overall impression of your event can go from ‘Wow!’ to ‘meh.’ Venues like hotels and conference centers generally offer an in-house option for AV and event production. We’ve had several clients who’ve gone this route, only to come to us either…

9 Ways to Executive Event Success

Whatever job titles your audience holds, you’re committed to giving them a memorable event experience. And there’s no disputing that it can be harder than ever to do so these days, with all of the distractions available. There’s one group that’s often even harder to please than others – the executive suite. No matter how down to earth an executive is, their dedication to using time wisely and high standards can make it tough to attract them to an event and keep them coming back. But tough does not mean impossible. Here are…

How to Wow Your Audience with the latest in A/V

Ultimately, the experience your audience has will dictate the success of your event. From interactive content to engaging speakers to networking games, there are countless ways to make your event memorable. As a firm with deep roots and expertise in A/V, one of our favorite ways to up the ‘Wow’ factor at an event is behind the scenes. It’s amazing how the evolution of audio/visual technology allows you to turn up the volume (so to speak) so seamlessly attendees will be impressed and may not even know exactly why. Here are some of…